Privacy policy

We value and protect your privacy. This Privacy Policy describes how we collect, use and protect your personal data when you visit our website, register in our online store or order products.

When processing personal data, we are guided by the EU General Data Protection Regulation (GDPR) No. 2016/679, national personal data protection laws and other relevant legal requirements.

What personal data do we collect?

• Basic data: name, surname, contact information (email, phone number, address)
• Order data: order details, invoice information, payment data
• Technical data: IP address, browser type, device information, cookies
• Other data: data collected with your consent for specific purposes

Why do we process your data?

• To provide e-commerce services and process orders
• To deliver products to your specified address
• To process payments
• To respond to your inquiries and provide customer service
• To send newsletters and marketing communications (with your consent)
• To improve our website and services
• To comply with legal obligations

Legal basis for processing

• Contract performance: when you place an order, we process your data to fulfill the purchase agreement
• Legitimate interests: to improve our services and prevent fraud
• Consent: for marketing communications and cookies
• Legal obligation: to comply with legal requirements (accounting, tax laws)

Google Analytics

We use Google Analytics 4 to analyze website traffic and improve our services. This tool collects information about your visit, including:

• Pages visited and time spent on them
• Traffic source (how you found our website)
• Device type and browser
• Geographic location (country/city level)

Google Analytics uses cookies to collect this data. The information is processed anonymously and used only for statistical purposes to improve the website.

Google Analytics is provided by Google LLC (USA). Data is transferred outside the EEA under the EU-US Data Privacy Framework adequacy decision and standard contractual clauses adopted by the European Commission.

More information: Google Privacy Policy

Facebook Meta Pixel

We use Facebook Meta Pixel to measure the effectiveness of our advertising campaigns and display relevant ads on Facebook and Instagram. This tool collects information about:

• Your interactions with our website (page views, product views, purchases)
• Advertising effectiveness (which ads led you to our website)

This information is used to show you more relevant advertisements and measure campaign performance. You can manage your advertising preferences in your Facebook settings.

Meta Pixel is provided by Meta Platforms Ireland Limited with onward transfer to Meta Platforms, Inc. (USA) under the EU-US Data Privacy Framework adequacy decision and standard contractual clauses.

More information: Meta Privacy Policy

Who do we share your data with?

We may share your personal data with:

• Delivery partners: courier companies for product delivery
• Payment processors: banks and payment service providers
• IT service providers: hosting, email and other technical services
• Authorities: when required by law

All our partners are obligated to protect your data and use it only for the specified purposes.

How long do we keep your data?

We keep your personal data only as long as necessary to fulfill the purposes for which it was collected, or as required by law. Specific retention periods:

• Order and invoice data: 10 years after the end of the financial year, as required by accounting and tax legislation.
• User account data: for as long as the account is active; deleted upon request or after 3 years of inactivity.
• Marketing consent: until the consent is withdrawn.
• Analytics data (Google Analytics): up to 14 months.
• Advertising data (Meta Pixel): up to 2 years.
• Server and security logs: up to 90 days.

Automated decision-making and profiling

We do not use automated decision-making that produces legal effects concerning you or similarly significantly affects you.

With your consent, we may use profiling for marketing purposes — for example, to show you product recommendations or advertisements based on your browsing history and the products you have viewed. You can withdraw this consent at any time through the cookie settings.

Third-party websites

Our website may contain links to third-party websites. This Privacy Policy applies only to our website. We are not responsible for the privacy practices or content of third-party sites. We recommend reading the privacy policy of each website you visit.

Children's data

Our services are intended for adults. We do not knowingly collect personal data from persons under 16 years of age. If you believe that a minor has provided us with personal data without the consent of a parent or guardian, please contact us and we will delete such data.

Data security

We use appropriate technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure or destruction. Data transmission is encrypted using SSL technology.